Web 2.0 speak

In preparation for this week's show, I thought it would be fun to describe Oodle using Web2.0 buzzwords…
 
Oodle indexes classifieds listings from across the web, many of them without even a URL to call their own. Once we find them, we tag them (e.g., pet listings with breed, gender and color); remix them with other data sources (e.g, expand abbreviations, normalize location); and create mashups with other web services (e.g, put them on Google Maps using AJAX). 

 In doing this, we enable a long tail for classifieds. Prosumers can easily find listings not only from big providers, but from small community sources like local newspapers and niche national sites such as mykidscloset or trucker-to-trucker.

 Our business model, while still unfolding, will continue to be defined by lightweight, decentralized business relationships – Ad Sense, content syndication (XML/RSS) and affiliate partnerships.

Perhaps by next year we’ll even incorporate an architecture of participation ;)

Comments

[Henry]

Hey,

You guys really need to focus more on aggregating and less on buzzwords. Your identity is at stake and why would you even bring up "architecture of participation?" Your not a wiki. Search and wiki do not blend. Are you feeling the heat because G has classified search covered? Is this making you think you need to be different? People that refer to chasing the longer tail are in trouble.

[Craig]

Henry,

I agree. I was joking.

Craig (from Oodle)

[danielr]

Craig,

Well, I found it hillarious. You should moonlight and write copy for those dime-a-dozen Web2.0/SocialNetwork/AJAX start-ups.

- Daniel

[Kurt]

In case anyone overlooks Daniel's sublimely subtle wit "..he is."

Kurt